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Business Details
21 Years
experience
Custom Pool Builders in Braselton, GA
Founded in 2005, American Lifestyle Pools has established itself as a premier custom pool builder serving Braselton, Georgia, and the broader North Georgia region. With over two decades of combined experience, our team specializes in designing and constructing bespoke swimming pools tailored to each client's unique lifestyle and outdoor space. We utilize industry-leading materials such as PebbleTec finishes and Hayward Platinum Pool Products to ensure durability, aesthetic appeal, and long-term performance. Our streamlined 35-day construction process, backed by comprehensive warranties, sets us apart from competitors who often require months to complete similar projects. We maintain an A+ rating with the Better Business Bureau, reflecting our commitment to transparency, exceptional craftsmanship, and client satisfaction.

Our in-house team manages every phase of installationfrom excavation to landscapingwhile maintaining open communication through dedicated project managers and digital coordination tools. This approach has earned us 73 five-star Google reviews, with clients consistently praising our professionalism, adherence to timelines, and ability to transform backyards into luxurious, functional spaces. We serve over 50 communities across Georgia, offering free consultations and financing options to make luxury pool ownership accessible to local homeowners.
Services
Custom Pool Design In-Ground Pool Installation PebbleTec Finishes Hayward Equipment Installation Backyard Transformations Shotcrete Construction Pool Renovations Outdoor Living Spaces Pool Maintenance Systems Emergency Repairs
Details
  • Year established: 2005
Highlights and features
  • We offer 35-day custom pool installations with dedicated project management.
  • Our team uses premium materials like PebbleTec finishes and Hayward equipment.
  • We maintain an A+ rating with the Better Business Bureau for service excellence.
  • We provide comprehensive warranties on equipment, finishes, and workmanship.
  • Our communication includes real-time updates through dedicated project managers.
Associations and certifications
  • BBB A+
What people say
35-day builds Excellent communication A+ BBB rating Premium materials Dedicated project managers
Services
Custom Pool Design
We create bespoke pool designs that align with each client's lifestyle and property. Our process begins with a free in-home consultation to understand your vision, followed by detailed planning and material selection. Clients can choose from freeform, geometric, infinity edge, or custom-shaped pools, all constructed with durable shotcrete and finished with premium options like PebbleTec.
35-Day Pool Installation
Our proprietary construction process delivers fully functional pools in 35 days, significantly faster than industry averages. This efficiency comes from dedicated project teams working exclusively on one project at a time, streamlined workflows, and pre-vetted supplier partnerships. Weather permitting, clients receive a completed pool with hardscaping, equipment installation, and final inspections within this timeframe.
PebbleTec Finishes
We offer PebbleTec's full range of pool finishes, including PebbleSheen, PebbleBrilliance, and PebbleEssence. These natural stone textures resist fading and require no relining, lasting decades with proper maintenance. The finishes combine aesthetic appeal with durability, available in multiple color palettes to complement any backyard design.
Hayward Equipment Installation
We install Hayward Platinum Pool Products, including energy-efficient pumps, sanitization systems, and Wi-Fi-enabled controls. This equipment ensures optimal water quality, energy savings, and remote monitoring capabilities. All installations come with manufacturer warranties and are integrated into our 35-day build timeline.
Backyard Transformations
Beyond pools, we design complete outdoor living areas with patios, fire pits, water features, and outdoor kitchens. These projects use durable materials from brands like Belgard and FireRock to create cohesive, functional spaces that enhance property value and family enjoyment.
People
Scott Morey
Owner
Scott Morey co-founded American Lifestyle Pools with over 20 years of pool construction expertise. He prioritizes transparent communication and client education, ensuring homeowners understand every project phase. His leadership maintains the company's A+ BBB rating and 98% client satisfaction rate.
Alex
Project Consultant
Alex specializes in translating client visions into actionable pool designs. With a decade of experience in luxury pool sales, he guides homeowners through material selections and financing options while maintaining clear project timelines.
Josh
Project Manager
Josh oversees daily operations for pool installations, coordinating crews and managing client communications. His team-based approach ensures adherence to the 35-day build schedule while addressing client requests promptly throughout the construction process.
Jeff
Operations Lead
Jeff manages post-installation support, including warranty claims and equipment maintenance. His technical expertise with Hayward systems and client-focused problem-solving have earned multiple five-star reviews for long-term customer care.
Questions
How long does a custom pool installation take?
Our proprietary process completes installations in 35 days, weather permitting, with dedicated teams working exclusively on your project.
What areas do you serve?
We serve over 50 communities in North Georgia, including Atlanta suburbs like Braselton, Buford, and Gainesville.
Do you offer financing options?
Yes, we provide financing solutions to help homeowners achieve their dream pools without upfront financial strain.
What warranties do you provide?
We offer a 3-year parts/labor warranty on Hayward equipment, 15-year manufacturer warranty on PebbleTec finishes, and 1-year workmanship coverage.
Can I customize my pool design?
Yes, we offer freeform, geometric, infinity edge, and custom-shaped pools with multiple finish and equipment options.
How do you handle project communication?
Clients receive real-time updates through dedicated project managers via phone, email, and group chat platforms.
Reviews (5)
Amber Berry
Jan 09, 2022 Report
American Lifestyle Pools were amazing to work with! Everyone on their team is hard-working and quick to respond when we had questions. We were amazed that our "dig to swim" was 35 days like advertised. I would recommend ALP to anyone wanting to put in a pool! Services: General construction, Design
Stephen Waite
Sep 20, 2021 Report
American Lifestyle Pools built my inground 18x40 pebbletec 2 years ago. The build was a great experience and the service after was just as good. I recently had an electrical issue with my system, likely due to lightning. The owner of the company was here the same day diagnosing and fixing the issue. I'm so impressed with the service, I was compelled to write this. I see the one star posted from yesterday. 100% not my experience.

I don't believe it! We did not go with ALP because they were the cheapest. Considering this a a high price long term investment, I'm glad I went with them and not the build your own pool route. If you are lucky enough to get one of their slots (they did not oversell their capabilties.at least 2 years ago), you will be a satisfied customer.
Dave Beamish
Jul 14, 2021 Report
During the purchase of our home In 2020 Scott from American Lifestyle Pools made a visit to the property during their busiest time of year to evaluate if a pool could be installed in the backyard considering elevation and a creek running behind the home with protected borders. The sellers realtor gave me his contact info because we wouldn't buy the home if we could not put a pool in. He did the evaluation free of charge and we bought the home with no commitment to him.

That customer service convinced me after research and contact with other companies that American Lifestyle Pools would be the one to use. They began our install on June 1st 2021 and we were swimming by July 12 2021. They accomplished this while being very transparent about short supplies of pavers, tiles, white porcelain cement etc., and told us every step of the way what was available for us to choose, what was expected and when it would be happening. We couldn't be happier with the quality, responsiveness, honesty and work ethic. Thank you American Lifestyle Pools for making our oasis come to life.
Debbie Porter
Jun 15, 2021 Report
American Lifestyle Pools not only built our pool, they and their extended crews created an entirely new backyard for our family. From the time they broke ground, until the landscaping was completed we worked with professional, polite and incredibly competent people. We cannot speak highly enough about Scott, Jeff and their crews, but we also have to give high marks to the landscape company, Nature's Creations (Mike Hecox).

They met tremendous challenges with the rain and mud, but diligently worked with what Mother Nature threw at them and always with a smile and a willingness to listen to us. We recommend them 100%, and would use them again!
Cherie F.
Jun 09, 2021 Report
Hands down the absolute best company I have ever worked with! My beautiful Spool was installed in 35 days! The Communication between myself and the company was amazing. I knew what was happening everyday in advance and they always did what they said. Scott, Jeff and every single crew member were so nice and helpful. I really felt like they cared about my pool and my property. Thank you again for everything.